PMI Business Systems.

Industries · Salons & barbershops

Keep the chair full without stopping mid-cut.

When a salon or barbershop loses a booking, it is rarely one big thing. It is a call that rang out during a color, a message read at 9pm, a regular who meant to rebook and never did. PMI answers the calls you can't, texts back the ones you miss with your booking link, asks every client for a review and, on the top plan, follows up and keeps the book full for you.

Jump to: Just what you need · Plans · FAQ

Where bookings slip

  • The phone rings while your hands are in someone's hair. You let it go, and the caller books with the next shop that picks up.
  • A text or DM asks "anything open Saturday?" and sits unanswered until you close.
  • A new client can't tell what a service costs, how long it takes, or whether it needs a consultation first, so they don't book at all.
  • A regular means to rebook in a few weeks. Nobody reminds them, and a few weeks turns into a few months.
  • Someone searches for a salon nearby, finds your Google profile, and sees old hours or no way to book.

None of these needs a new booking app. Most shops already run Booksy, Vagaro, Square Appointments or GlossGenius for the calendar. What's missing is everything around it: somebody who answers, a fast reply when you can't, and a nudge at the right time.

What changes when PMI runs it

  • Calls get answered in your shop's name when you can't pick up. The caller gets your hours, services and booking link, only the answers you approve, and you get a text with who called and what they wanted. The line says it is an assistant and hands the call to you when you want it to.
  • Missed callers get a text within a minute with your booking link, once the phone carriers approve your texting.
  • Your Google profile shows the right hours, services and booking link, and every client gets a review request after their visit.
  • People who asked but didn't book get followed up, and reminders go out the way you approve, so fewer chairs sit empty.

Pick just what you need

Don't need a monthly plan? Buy one piece on its own. Prices are for our work; ad spend, printing and photography are paid separately.

  • Service menu refresh

    $250–$500 one-time project

    A menu clients understand at a glance: a clean layout, clear descriptions, and print and mobile versions.

    Start with this

  • Bridal and group bookings

    $400–$750 one-time project

    Win the wedding parties and group appointments: a dedicated page, a package sheet and an inquiry form.

    Start with this

  • New stylist promotion

    $300–$600 one-time project

    Fill a new stylist's chair sooner: a profile page, the launch graphics and the launch set up.

    Start with this

  • Ads, run for you

    Quoted after a call

    Google or Meta ads set up and managed for you, on their own, no plan needed. Ad spend is paid to Google or Meta directly, separate from our fee.

    Ask for a quote

Or have us run all of it

Same three plans for every business. Here is what each one does for yours.

  1. Starter

    Never lose a booking call

    $197/mo $0 down

    • Calls answered in your shop's name while you're with a client, with your hours, services and booking link
    • A text to you after each call: who called and what they want
    • Missed callers texted back within a minute with your booking link, once texting is approved
    • A 1 to 3 page website with your service menu, starting prices and how to book

    200 call minutes and 250 texts a month. Extra: 40¢ a minute, 4¢ a text. The site is yours to keep after 6 monthly payments.

    Choose Starter

  2. Growth Recommended

    Get found and get reviewed

    $497/mo no setup fee

    • Everything in Starter
    • Your Google profile with the right hours, services and booking link, plus 4 posts a month
    • A review request after every visit, with replies drafted for you
    • Two-way texting, so clients can text to move an appointment and the reply comes to you
    • WhatsApp for clients who'd rather message, answered right away and sent on to you

    250 minutes, 300 texts and 500 WhatsApp messages a month.

    Choose Growth

  3. Operating System

    Let the system keep the book full

    $1,297/mo + $1,500 setup

    • Everything in Growth
    • Automatic follow-up on everyone who asked but didn't book
    • Booking set up with you, with reminder texts you approve
    • Connected to the booking app you already use, where it allows it
    • One dashboard and a monthly review with us

    Built with you in the first 30 days, scoped on a call. Same allowances as Growth.

    Plan it with us

  • Content System, added to any plan: thirty posts a month, graphics and email. +$497/mo, $497 setup. For a shop, that means new work, stylists and openings in front of people every week.
  • Custom builds are quoted after a call, never priced on a plan. A full online store for retail products is a custom build.
  • Not sure which plan? Start with the $97 Systems Audit. The $97 is credited to your first invoice.

Month to month on every plan. Cancel anytime and nothing more is owed. Your domain and your customer information are always yours, and the site is yours after 6 monthly payments. Texting needs carrier approval, which usually takes 1 to 3 weeks; your phone line is answering within days. WhatsApp starts once Meta verifies your business.

What we need from you

Your service menu with starting prices and how long each service takes, your booking link, your hours and cancellation policy, and which questions the line should answer versus pass to you. Color corrections and anything priced after a consultation stay with you: the line takes the details and never quotes a price you haven't approved.

Questions

Does it work with Booksy, Vagaro or Square Appointments?

Yes. PMI works around the booking app you already use instead of replacing it. Starter and Growth send people to your booking link. On the Operating System we connect booking and follow-up to your app where the app allows it, and set it up with you.

Will it quote prices or promise appointment times?

No. It gives only the starting prices and policies you approve, takes the details for everything else, and sends them to you.

Do I keep my shop's number?

Yes. Calls forward from your current number with a setting on your phone. The line can answer all day or only when you don't pick up.

What does it cost after the first month?

The same every month: Starter is $197 a month with $0 down, Growth is $497 a month with no setup fee, and the Operating System is $1,297 a month plus $1,500 setup. All three are month to month, and you can cancel anytime.

Tell us what you need.

A few questions, one at a time, and we reply within one business day. Not sure where to start? Start with the $97 Systems Audit, credited to your first invoice if you go ahead.

Get started